Alkymi empowers businesses to unlock their full data utilization potential by helping to get the most out of their data. Alkymi’s products—Data Inbox, Patterns Studio, and Patterns—allow users to create a Data Action Layer that streamlines existing business processes for maximum efficiency, insights, and action-taking. Alkymi approached the Adept Dynamics team looking for a refreshment of their existing website. As the company grew, so had their pool of critical stakeholders. They no longer felt like their website resonated with the various audience groups that they needed to reach on a daily basis.
Alkymi's website needed a comprehensive refresh to better resonate with its expanding pool of key stakeholder audiences. Alkymi’s leadership team communicated to us that they needed a solution that would allow them to update and improve the look and feel of their website on an ongoing/iterative cadence, while ensuring that it’s consistently user-friendly and easy to navigate.
To address these issues, we started by working closely with Alkymi to understand their specific needs and goals for their website refresh. We worked with our client counterparts to understand the strategy behind the existing website layout (at the time) and conducted stakeholder research to understand the design principles that would properly resonate with Alkymi’s customers and key stakeholders. Once our new designs were created and approved by the client team, we applied them directly and reformatted the website layout to match the new brand and messaging priorities. After that, we migrated it to Webflow. Through every step of the development phase, we ensured that the new website was user-friendly and easy to navigate.
As a result of our efforts, Alkymi was able to refresh their website and improve its overall look and feel. The website now better resonates with its key audiences, and Alkymi's team continues to work with us for ongoing support and maintenance services.